Info-Tainment 1,2,3 of 5

Information for Owen Lobby Monitors





16 comments:

  1. Feedback: Concept 3- This is a great idea! Much of my time at Owen is spent sitting in the lobby and killing time. If the monitor displays details about events, music performances or other events in Nashville, it will give me an opportunity to make more productive use of my time by planning my weekends and evenings. But implementing this will require a substantial effort since you would have to be constantly updated on current events in Nashville.

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  2. Feedback: Concept 1 - Recruiting
    While I think this idea could be useful, I am not sure students want to see this on the monitors. We already receive an abundance of emails from CMC and our respective career clubs. I think this could be redundant.

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  3. Feedback: Concept 3 - Nashville Life
    I love this idea! Not only would this help new students feel more connected to a new city, but I think this would also help all students experience life outside of Owen and being a student. In addition, I think including both social and professional events is perfect. You may be able to solve your biggest constraint by enlisting a group of students. This could either be done by one group or asking clubs to rotate throughout the year.

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  4. Concept 2:

    While we don't want the Owen Lobby to be hosting a bunch of news shows, I believe C2 directly addresses the core problem with Owen Monitors -- a lack of awareness. Sure, we know they're there, but we're not trained to look at them for much else than to see what time it is when no clock is around.

    I think showing something like CNBC, Bloomberg, or other business network makes great sense. The only question is how often is news shown versus Owen-dedicated information? Do you go with a split screen, TV on the left and Owen news on the right? Is it shown just during NYSE trading hours? If C2 is the one you choose, these are some key questions that will definitely need to be answered.

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  5. Concept 3:

    While all of the information that would be provided in concept 3 is useful, it is info that students likely do not face any challenges in getting from outside resources. Changing student habits so that they will refer to Owen Info-Tainment as a primary resource for this information, is unlikely. I recognize that this may not be your goal, but for students to view info-tainment as something that adds value to their experience, it needs to go above and beyond what is already readily available. Perhaps providing more time sensitive information for students to view quickly between classes would be more noticeable, but it would have to be in a way that was more attention grabbing than the current system, or it will continue to be ignored. The constraints of constant maintenance that requires manpower and investment in new technology are going to be tough to overcome with project. A suggestion that comes to mind is to develop a system that allows students, either all students or a select group, to consistently update content. This strategy would likely lead to increased content relevance and freshness, but holding students accountable to updating duties would be a struggle.

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  6. Lifestyle information: I like this idea as a wide and engaging topic for the student body. Having such a wide variety of content that relates to Nashville life will most likely display information in which everyone is at least somewhat interested. In order to reduce administration time, perhaps a system similar to ODN could be devised so that students could self-upload content and then just have a moderator for appropriateness. There are of course some constraints here that should be studied further - societal (whats appropriate for the audience - students, faculty, guests, etc), technology (a simple system for sharing), organizational (who will monitor and solicit content), group (will it catch on and be sustainable or will popularity fade as students get busy and overlook content providing)?

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  7. Concept 2 – Lifestyle Information
    In general I think that providing too much information may be contra productive, since it may overwhelm readers. What I would love to see is some kind of timekeeper that shows the reader what new section will come up and when (similar to the inserts you have during a football broadcast on TV). This however applies to all of these concepts.
    I definitely like the idea of showing live broadcasts from news channels (e.g. every full hour, the news headlines from CNN are shown). Moreover, I would include more written texts from various other newspapers than only the WSJ.

    True, this would require a lot of efforts in providing new and interesting feeds. Maybe, there are several students that would volunteer to regularly gather new interesting (lifestyle) information. If that is not the case, why not make a system assigning this task to students. For instance, every week a group of 5 people is responsible for reviewing the current news/pictures and has to replace it with new stuff if necessary.

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  8. Concept 2 - First, I really think this is a great project to take on and there is certainly an under-utilization of these monitors. The challenge with this is maintaining the content and ensuring it is fresh and up to date. I think students can tend to get bogged down in the 'Owen Bubble' and the importance of news and information happening outside of Owen is something that should be highlighted. I think that since most of the news outlets provide various forms of content (FB, Twitter, online newscasts, and more) that all of this content could be looped/streamed in from other sources and not have to be updated manually. I wonder if you could even have a set programming of news shows that can be automatically scheduled.

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  9. Concept 3:
    I really like this concept because there's an opportunity to bring in some revenue...and who doesn't like revenue.

    Additional constraint to consider...would you need an account manager? someone who is calling on businesses and getting them to advertise. Could this be built out as a student position (or independent study project?)

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  11. Concept 3- I really like this one because Nashville happenings are often learned about through word of mouth, and this idea allows more people to know about what's going on and partake in the Nashville scene outside of Owen.

    To address the constraint, I think you could involve everyone (students, faculty, staff) by encouraging them to submit the events/deals/etc they know about so that one or a few people don't have to spend so much time sourcing content.

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  12. Concept 3 - I've got to jump on this bandwagon as well, Nashville events are one of the few pieces of information not consistently put in front of us. It could inform and educate about the community, especially for international students. I have to agree with Mike as well, the option to bring in additional revenue through advertisements, etc. could provide much needed funds for other projects around Owen.

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  13. I suppose this is more of a general statement about all three concepts. I would caution against putting too much information/updates onto the monitors. As it is currently, there are way too many updates showing up on those monitors, and some of the content (namely the Owen in the News features) are horribly outdated.

    Whichever way you go, and like others, I generally prefer concept 3, the key is going to keep the number of updates and posts to a minimum. The other issue is going to be accountability around who is responsible for keeping the content up-to-date.

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  14. I believe one constraint you'd have to address with all of these concepts is that people don't stand in front of the TVs for a long enough time to read all of the information. In addition, many students walk by and even forget that the monitors are there so putting different information on them may not make a difference if nobody reads them. Possibly think about a way that would increase the readership of the TVs by adding sound or graphics that would catch people's eyes instead of written content.
    One thing that I miss is the TV that was in the 810 cafe with news and world business information so students were always connected with the outside world but still in the confines of the 810 cafe.

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  15. Concept 3:

    I think this would add a lot to the Owen community. It will increase student interaction in Nashville and likely with each other. It might also allow students to find discounts or group rates if things can be socialized.

    You are right to say that it will require constant attention. You should try to automate the process as much as possible and perhaps even push for a position that can be established to monitor this need.

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  16. Concept #3 would give students a great chance to find fun things to do outside of the "Owen bubble." You may be able to source content from someone who already curates this content (Wannado or Nashville Scene).

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